We are living in a culture of hurry and rush. In my idealistic scenario, we'd have ample time to grow into our most authentic selves. We could unfold. Blossom. We'd have plentiful weekends of discovery and leisure. We would find our own unique gifts - then use them to begin to systemize and create our own organic "best practices." Sweet, slow bliss. SLOWLY GROW YOUR BRAND The idea that we really are in no rush - and that we can let our business grow organically - is something

So, what's it like to work with a brand designer to build your own personal brand? I'm going to take you step by step through the process to learn what to expect, how to best prepare, and some great strategy & tips to keep the project moving along! My process I start my process with a brand questionnaire, then schedule our brand consultation call. During an hour long conversation (phone or skype), we'll talk about your brand goals, likes, dislikes, platforms, needs and desire

A few years ago, something major started to change in my life. My mission was to find the simplest form of most things in my life: my belongings, food, activities, desires. It was right around this time I truly discovered branding - and not just any branding, but simplicity branding. The video I want to share is from the series called Simplifiers, created by my very favorite branding company Seigle+Gale. This beautifully crafted video (1 of 12 in the series) captures passiona

Featuring design news, project updates and upcoming events! until next week, jessica Every week I'll be dropping off a piece of inspiration, a little something to think about & the best of the best in branding, design, and simple living! I find inspiration EVERYWHERE and I'm excited for you to come along on the adventures! #designbar #branded #brandidentitydesign #storytelling #brandidentity #brandstory #simplicity #styleguide #brandstrategy #brandstyleguide #branding

I’ve been trying to do some sort of writing every single day. I let it come out loose and effortlessly, nothing that I have to keep and nothing refined. And yet, I look back at the seemingly random notes and paper bits in my journals, and find a cohesive story is being told within each piece. My brand story is being written every day. There is magic in quick sketches and pages of nonsensical journal writing. Somewhere, hidden in those doodles, words and pictures is the good

Can the pictures you post on your Instagram account become part of your brand package? Absolutely! It might seem like just another thing to think about – but there is a simple and easy process when it comes to snapping and posting those adventures on Instagram! Branding, after all, is about creating a consistent, cohesive look, so let your voice and vision shine through! Here are the steps I take when posting photos on my favorite social media! 4 Steps to Instagram Branding 1

I came across this Ted Talk about a year ago, however while going through B-School with Marie Forleo, it reemerged into my life again. So many times I've had AHA moments while watching Ted Talks - and this one was no exception. If you've never seen one, this is the perfect place to start. Watch this Ted Talk from Simon Sinek on his Golden Circle theory, finding your WHY and how businesses can set themselves apart when they focus on purpose over profit. There are sure to be gr

I know "branding" is kind of a buzz word. And unless you are immersed in the world of branding or marketing, it probably doesn't make complete sense! What the heck does it even mean???? Dictionary.com definition of brand noun 1. a particular product or a characteristic that serves to identify a particular product 2. a trade name or trademark 3. a particular kind or variety 4. kind, grade, or make, as indicated by a stamp, trademark, or the like 5. a mark made by burning or ot